The Big Ro Show: Designed set and marketing materials for Super Bowl Champion, Roland Williams' post game radio show on St. Louis radio station, KFNS 590 "The Fan".
Design, photography, brand development, marketing, product development, event coordination...I am a seasoned professional with 15+ years of experience in all of these areas of focus. During that time my roles have varied to include stints as Lead Designer, Art Director and Brand Marketing Manager for one of America's greatest brands, Rawlings. Throughout my career I have had the privelidge to work with everyone from up and coming actors to A-List celebrities as well as great brands such as Build-A-Bear, Worth, Easton, Mitre, MLB, NFL, NBA, NCAA, NHL, Woolrich, Gotcha, Hasbro and many others.
I think every good designer that services clients should be a bit of a chameleon with the thought being that you should be able to adapt to your surroundings, i.e. each project. With each new project I try to learn as much as I can about my client's passion and vision. My projects encompass clean, uncluttered design, with an excellent eye for color, balance, consistency and design integrity. My range encompasses corporate brand identity, logo design, corporate presentations, magazines and newsletters, collateral materials, posters, web design and photography.
My Design Philosophy is simple: I feel that I am only as good as my last project. Simply put, I could have the greatest portfolio on the planet, but if my passion and commitment aren't there on every project, then I am doing myself and my clients a disservice. A bit harsh perhaps, but when you get right down to it, my work should be a reflection of my client's vision, so as a designer I believe it is my job to tap into each client's passion to ultimately deliver the message they are looking for.